SAMFORD ZETA TAU ALPHA SOCIAL MEDIA

In 2025, I served as Vice President of Communications for the Delta Psi chapter of Zeta Tau Alpha at Samford University. In this role, I managed the chapter’s social media presence (@samfordzta) and website.

At the start of my term, I refreshed the visual direction to better reflect the chapter’s personality: colorful, vibrant, and confident. Beyond curating posts for Instagram, I focused on creating a cohesive, recognizable look across all materials.

During my term, I created 100+ posts on the Instagram account, which generated over 1.9 million views.